The Hidden Risks of AI Tools: Why Uncontrolled AI Use Can Sink Your Business

Uncontrolled AI use can sink your business.

The Hidden Risks of AI Tools: Why Uncontrolled AI Use Can Sink Your Business

AI adoption versus security preparedness

Artificial intelligence is now ubiquitous: over 70 % of organizations worldwide use AI in at least one business function. However, the speed of adoption has far outpaced governance and security. IBM’s 2025 Cost of a Data Breach Report reveals that 83 % of organizations lack technical controls to prevent employees from exposing data to AI tools. Only 17 % have implemented systems that automatically block unauthorized uploads. As a result, shadow AI—unsanctioned use of AI tools on personal accounts—now accounts for 20 % of all breaches and costs $670 k more per incident (an average of $4.63 million versus $3.96 million for standard breaches).

Growing privacy incidents and trust issues

Shadow AI and insider threats

Modern AI platforms, especially consumer‑grade tools, are not secure by default. More than a third (38 %) of AI‑using employees admit to submitting sensitive work information to AI applications without employer oversight. Analysis of over three million workers shows that the amount of corporate data employees input into AI tools increased by 485 % between March 2023 and March 2024. The vast majority of this usage occurs on personal accounts: 73.8 % of ChatGPT sessions and 94.4 % of Google Gemini sessions were through personal log‑ins rather than company‑approved channels.

The data submitted is often highly sensitive—27.4 % of data fed into chatbots is sensitive, a 156 % increase from the previous year. Customer support tickets (16.3 %), source code (12.7 %), and research and development data (10.8 %) are among the top leaks. Even legal documents are uploaded via personal accounts more than 82 % of the time.

Governance gaps and regulatory pressure

Attackers are leveraging AI too

AI isn’t just a vulnerability; it’s a weapon. The 2025 data‑breach report notes that one in six breaches involved attackers using AI, primarily for phishing (37 %) and deepfake impersonation (35 %). Phishing email volume has skyrocketed 4,151 % since ChatGPT’s release, and deepfake incidents in financial services spiked ~700 % in 2023. Without proper detection, AI‑generated attacks can bypass traditional defenses.

Business impact and hidden costs

Building AI usage you can trust

To reap the benefits of AI without exposing your business to catastrophic risk, organizations must implement comprehensive governance and technical controls:

  1. Establish an AI governance framework. Define clear policies on acceptable AI use, data classification, retention and risk mitigation. Create a cross‑functional “AI governance guild” comprising security, legal and business leaders to oversee compliance.
  2. Use enterprise‑grade AI solutions. Choose AI platforms that guarantee data isolation, no prompt retention and robust logging. Restrict access to company‑approved tools and disable consumer accounts.
  3. Implement technical safeguards. Deploy solutions that automatically mask or tokenize sensitive data before it reaches large language models, enforce pre‑prompt redaction, and validate response schemas. Monitor for anomalous prompts and unauthorized API calls.
  4. Train employees. Only 48 % of employees have received AI‑use training, and 70 % report no formal guidance. Provide continuous training on AI ethics, prompt hygiene and incident reporting. Emphasize that prompts are not private and can be stored or shared.
  5. Audit and monitor. Conduct regular AI model audits, adversarial testing and data‑flow mapping. Track which models process sensitive data and maintain audit logs to satisfy regulators and build customer trust.
  6. Plan for incidents. Develop AI‑specific incident‑response playbooks, including credential‑revocation procedures and communication strategies. Speed matters—reducing detection and response time by 80 days can save over $1.9 million per breach.

Conclusion

AI tools are transforming productivity, but uncontrolled use can expose sensitive data, erode customer trust and increase breach costs. Shadow AI and insider leaks are no longer theoretical risks—surveys show that 27 %–40 % of organizations have already experienced AI‑related privacy incidents. By investing in governance, technical controls and employee training, companies can harness AI’s power while safeguarding their most valuable asset: data.

Ready to transform your business with BrainTrust?

Let's talk